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Influencer Campaign for Titan WE – The Smartwatch specially curated for Women
Description Titan worked with influencers in promoting their Titan WE product which is a smartwatch specially designed for Women. Titan...
Lakshmi Balasubramanian
Jul 18, 20181 min read
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Brand Awareness and Sales Conversion focused Influencer Campaign for Desire Desire
Description Desire Desire is a designed based e-commerce platform which primarily focuses on anti-ordinary and uniquely designed...
Lakshmi Balasubramanian
Jul 18, 20182 min read
2 views
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Xiaomi Redmi Y2 Smartphone Launch – Teaser, Launch and Pre-Sales promotions using Influencers
Description Xiaomi planned an influencer outreach activity for the launch of their selfie-centric smartphone Redmi Y2. The campaign was...
Lakshmi Balasubramanian
Jul 18, 20181 min read
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6 tips for handling haters on Facebook
“How is it possible, being a Facebook content creator, that you never were trolled?” Right? After all, it is usual to have haters in any...
Lakshmi Balasubramanian
Jul 4, 20185 min read
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How to use #hashtags for your social media marketing
“Can you imagine the state of social media marketing in 2018 without hashtags? Not only do hashtags help social media users organise and...
Lakshmi Balasubramanian
Jun 27, 20185 min read
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4 things Influencer Marketing can help you achieve
“There are exceptional people out there who are capable of starting epidemics. All you have to do is find them.” – Malcolm Gladwell,...
Lakshmi Balasubramanian
Jun 20, 20185 min read
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Top 10 things you should avoid in social media marketing
Today, I will be talking to you about things that you should avoid in social media marketing to reach your goals and move forward. Social...
Lakshmi Balasubramanian
Jun 13, 20186 min read
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How to measure your marketing campaign?
As a digital marketer, we often find ourselves facing this basic question – how to measure my marketing campaign effectively? Well, this...
Lakshmi Balasubramanian
Jun 6, 20185 min read
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Which social media platforms to use for what kind of campaigns
If you are new to advertising, learning which social media platforms to use for what kind of campaigns and choosing one that will work...
Lakshmi Balasubramanian
May 30, 20185 min read
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6 new Instagram updates that you can’t afford to miss in 2018
We understand. Staying updated on the many changes that Facebook, Instagram and other social media platforms introduce for their apps is...
Lakshmi Balasubramanian
May 23, 20186 min read
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Micro influencers or brand ambassadors: Which one suits you?
Around 3.2 billion people are exposed to the internet and are the regular consumer of information that is bombarded from all directions...
Lakshmi Balasubramanian
May 16, 20183 min read
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Why Influencer Marketing is a game changer for your business
The term Influencer Marketing has undergone many changes in the last 8 years and today, we can safely say that it can be the game changer...
Lakshmi Balasubramanian
May 9, 20185 min read
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5 Social Media Trends that you can’t miss in 2018
It’s another year and if you are a marketer, you must already be planning what would be your social media strategy for 2018. According to...
Lakshmi Balasubramanian
May 2, 20185 min read
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How to do Content Marketing
My previous blogs had been guides to how to write a blog, how to become a blogger and how to get paid for blogging. The next step to...
Lakshmi Balasubramanian
Apr 25, 20186 min read
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How to get paid for blogging
If you are just starting out with your blog, it can be difficult to understand how to get paid through blogging and how to write a blog...
Lakshmi Balasubramanian
Apr 18, 20185 min read
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How to become a Blogger
Have you been searching for some tips on how to become a Blogger? Do you love writing, but have no idea about how to turn it into a...
Lakshmi Balasubramanian
Apr 11, 20185 min read
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How to write a Blog
I am sure that you will find thousands of articles, online and offline, guiding you on how to write a blog. Blogging has become an...
Lakshmi Balasubramanian
Apr 5, 20185 min read
3 views
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5 Tips for a Successful Facebook Advertising Campaign
Worried about wasting away excess funds in an Ad campaign? Looking for tips to run a successful Facebook Advertising campaign? Rest...
Lakshmi Balasubramanian
Mar 28, 20186 min read
4 views
1 comment


5 Cricket Influencers you can’t afford to miss this IPL on social media
It is well known that India is a country where Cricket is followed like a religion. Keeping tabs on everything cricket-related,...
Lakshmi Balasubramanian
Mar 21, 20185 min read
24 views
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5 tips on how to use Instagram as a marketing tool
There was a time when Facebook and Twitter were the primary social media that everyone used to flock to for establishing contacts and...
Lakshmi Balasubramanian
Mar 14, 20182 min read
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