Description Friends an adult diaper brand planned a unique campaign using influencers around Grandparents Day which was on September 9th...

The evolution and success of blogs Content creation has proven to be a strong pillar in today’s marketing. Before the age of Instagram,...

Shots and Moments Ganesh Vanare of Haram Khor fame talks to us today about his scenic journey. Ganesh began the Instagram page a passion...

Why the surge in Influencer popularity? Needless to say, influencers influence a wide variety of people. They actually get their...

According to a study, an average person spends about at least two hours on social media today. That easily accounts for approximately...

Neha Mathur, one of our most popular and favorite Indian food bloggers, talks to us today about her start and how she has built her Whisk...

How the hesitant fashionista delved into the game In the summer of 2013, Malvika Gupta started experimenting with her fashion online....

The battle between the platforms Amongst the plethora of upcoming and existing social media platforms, giants like Facebook, Twitter,...

The boom of Influencer Marketing – The good The powerful market of influencer marketing is currently valued at $1 billion dollars. It...

Description OnePlus launched their premium flagship phone the OnePlus 6 during May 2018. As part of the promotional activity, OnePlus...

Description Club Factory is an e-commerce platform for fashion apparel. Club Factory recently entered the Indian market and looked at...

Description Epson had launched its ‘Back To School’ campaign for their Epson InkTank printer during July 2017. As part of the promotional...

Influencer Marketing – a quick introduction: Influencer marketing has been taking over the digital world over the past decade. It is no...

Introduction Video content has been constantly evolving over the past decade. People have been watching mobile videos recently more than...

Want to know more about Influencer Marketing and why it is trending currently? Are you also looking for the best ways to implement...

In a recent article, Irfan Ahmad pointed out that influencer marketing can generate up to 11x the ROI of traditional marketing. Is your...

Almost every article that you will find on Influencer Marketing will tell you how collaborating with Influencers will result in higher...

Description Fortune Oil looked at promoting their Rice Bran Oil as they wanted to position it as a healthy oil for regular cooking....

Description The Fabindia Indigo Trail campaign aimed at showcasing the process of Indigo dyeing with the help of Influencers. Fabindia...

Description Samsung launched its all new QLED TV which is considered to be one of the biggest advancement in TV technology. The all new...