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How to write a Blog
I am sure that you will find thousands of articles, online and offline, guiding you on how to write a blog. Blogging has become an...
Lakshmi Balasubramanian
Apr 5, 20185 min read
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The power of influencers on B2B brands
The power of influencer marketing is being felt across the business to business (B2B) space. By developing relationships with industry...
Lakshmi Balasubramanian
Dec 18, 20173 min read
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That One Extra Mile – Urmi Kothari
It all started with basketball, a game she fell in love with since her school days and continued to play even during her MBA. Urmi...
Lakshmi Balasubramanian
Dec 14, 20174 min read
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The generation one blogger – Gia Kashyap
A person who comes in the list of ‘the first generation’ bloggers of the country, a person who grew up with her blog, a person who never...
Lakshmi Balasubramanian
Dec 6, 20173 min read
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From Harvard to Fashion Blogging – Shilpa Ahuja
Not often do you find an architect, having a masters degree from Harvard University, turning into a fashion blogger. Shilpa Ahuja, the...
Lakshmi Balasubramanian
Nov 23, 20175 min read
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The Passionate Fashionista – Shalini Chopra
Someone has rightly said, the best fashion show is always on the streets. How good is it to flaunt what the world wants to actually see....
Lakshmi Balasubramanian
Sep 15, 20173 min read
6 views
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Decoding urban chimes – Tanya Dhar
Tanya Dhar, the face and voice behind Luxury Lifestyle Blog Urban Diaries, has emerged as a prominent social media influencer since the...
Lakshmi Balasubramanian
Aug 24, 20178 min read
4 views
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What’s cooking with the doctor turned food-blogger?
One of the most talked about food bloggers in India, Dr Nandita Iyer, has been taking the F&B digital industry by a storm. A doctor with...
Lakshmi Balasubramanian
Jul 5, 20173 min read
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Rapunzel of digital India – Pallavi Chaturvedi
Pallavi Chaturvedi is one of the leading fashion bloggers in India. Through her blog, That Desi Girl, she shares her opinion on fashion,...
Lakshmi Balasubramanian
Jun 23, 20173 min read
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5 types of content best suited for social media
Social media is driven by engagement. But generating each like, comment, share or mention asks for a lot of sweat and toil for social...
Lakshmi Balasubramanian
Jun 22, 20172 min read
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How to find the right influencer for your brand?
Influencer marketing is growing at an unbelievably fast rate with more and more brands investing a big chunk of their marketing budget...
Lakshmi Balasubramanian
Jun 7, 20173 min read
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The importance of regular blogger outreach
Word of mouth promotion is back in a grand way. The Internet has bred a new set of celebrities in the form of bloggers and/or...
Lakshmi Balasubramanian
May 31, 20173 min read
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The Importance of Personal Branding
Do you have a personal brand? As an artist or a specialist a certain domain, it is very important to build your own personal brand. This...
Lakshmi Balasubramanian
May 16, 20172 min read
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