Several major brands have leveraged the vast reach of Mahakumbh by partnering with digital creators to amplify their messaging.

How brands can leverage influencers to build better connections during Diwali:

How Brands Wove Creativity and Emotion Into Their Raksha Bandhan Campaigns

Embrace social media trends to boost engagement! From AR filters to short videos, stay current and connect deeply with your audience in 2024

Father's Day 2024 has seen an outpouring of heartfelt and creative campaigns from various brands.

Dive into a selection of Indian ads featured on Mother’s Day 2024, that left us reaching for the phone to call our Mom.

Whether you're a fashion, food, beauty, lifestyle, or travel brand, there's something for everyone to try this Holi.

Gain Insights from Local Giants and Transform Your Social Media Approach! Living in an era where businesses strive for visibility, social...

As we approach the culmination of another remarkable year, the synergy between brands and influencers becomes increasingly vital in...

Do people really make a living out of streaming online games live? Well, the answer to this question is becoming clearer with every...

It’s 2021 and still male beauty hasn’t taken prominence. But, thankfully it’s one the rise. In a country like India, focus on beauty and...

It’s only been a few years since Snapchat followed by Facebook launched AR Filters on their platforms. Today, we cannot imagine a virtual...

2020 had more than its fair share of tragedies and dark moments. But the world of social media gave us some respite in the form of young...

Social media trends have taken a whole new meaning in the last couple of months. Tik-tok challenges and trends have taken over the...

Facebook and Instagram Shop features have become increasingly easy to use and access. As a result, we have seen a rise in Shoppable Ads...

In the wake of the COVID pandemic, Instagram influencers are approaching new methods to keep up their engagement sand stay connected to...

Since the current COVID situation has us confined to our home’s walls, more and more people are flocking towards sprucing up their place...

The three weeks of lockdown has had everyone pick up new skills. Photography has been rated one of the top classes that has been chosen...

Tinder has been around since 2012 and ever since the app’s launch in 2014 in India, the country’s dating apps have grown in number....